SVF launches 'pan-India' channel SVF Bharat

SVF Entertainment Pvt Ltd, eastern India’s most prominent film production and distribution company, has launched SVF Bharat, a platform exclusively for Hindi entertainment content.

SVF Bharat aims to entertain people across the country with the Hindi version of SVF's content, primarily trailers and songs to begin with.

Mahendra Soni, SVF co-founder and director, said, “In the last 25 years, we are fortunate to have been part of changing the shape of Bengali cinema. After serving entertainment in Bengali for so long, we are ready to take our content to a national audience. Our content has always stood out as we have prioritized quality.”

According to Soni, the preparation for a national platform was going on for some time. “As we stepped in 2022, this seemed to be the right time to launch SVF Bharat," he said. "Regional content is creating wonders in every corner of the country and I am confident our content will make its mark after getting released in Hindi. We are excited and geared to start a new journey of taking our content to a pan-India audience.”

The Hindi trailer release of Srijit Mukherji’s upcoming film Kakababur Protyaborton (2022) is the first release of SVF Bharat, along with many other upcoming movies and songs which are slated to be released nationally in Hindi this year.