Actress Rani Mukerji’s Hichki had a decent opening, but the film has now picked up through the strong word-of-mouth publicity to earn good box office numbers on Saturday and Sunday.
The Yash Raj Films production bagged Rs2.25 crore nett on its first Monday, as reported by Boxofficeindia.com.
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The film has so far made Rs17.50 crore nett in four days. The film had a limited release in 960 screens in India, while the budget has been a modest Rs20 crore (including prints and advertisements).
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Since Yash Raj Films is itself distributing Hichki, it needs another Rs30 crore in its kitty to be declared a hit. A per a trade source, YRF has sold the satellite rights for Rs15 crore, and the digital rights could fetch it Rs5 crore.
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Meanwhile, Ajay Devgn's Raid, too, had a good second Monday, bagging Rs2.25 crore nett. The film has so far made Rs77.36 crore nett in its Indian business.
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