Shivaay v/s Ae Dil Hai Mushkil lyrical clash on social media after Devgn posts poetic Shivaay chant as riposte to Johar's sufi melody 'Bulleya'.
Ajay Devgn turns to Shivaay chant to counter Karan Johar's 'Bulleya'
Mumbai - 15 Sep 2016 13:36 IST
Mayur Lookhar
A few days ago, the Ajay Devgn v/s Karan Johar war took an ugly turn with the former accusing the latter of paying money to controversial film critic Kamaal Rashid Khan for downgrading Shivaay. Leaving the controversy behind, both Devgn and Johar have been playing with the right competitive spirit.
It was business as usual today after Johar built up the hype around his film Ae Dil Hai Hai Mushkil by tweeting a few lines from the new track 'Bulleya'.
Brighten your Diwali with not just lights but words that reach out to your soul. #BulleyaThisFriday #ADHMThisDiwali pic.twitter.com/YcJdwExOGd
— Dharma Productions (@DharmaMovies) September 15, 2016
Sufi lovers were quick to give a thumbs up to the lyrics of 'Bulleya' which will be unveiled on Friday. People are already talking about Ranbir Kapoor and Aiswharya Rai Bachchan’s chemistry in the film.
A few hours later, Devgn swung into action to ‘destroy’ the hype around ‘Bulleya’. Devgn tagged singer-musician Mithoon in this tweet of the Shivaay chant.
Taandav Hai Aur Dhyaan Bhi Woh Hai, Agyaani Ka Gyaan Bhi Woh Hai @Mithoon11 #ChantWithShivaay pic.twitter.com/Z8juPr8ZfM
— Ajay Devgn (@ajaydevgn) September 15, 2016
Given the popularity of Lord Shiva, these words are likely to have a soothing effect the lord's followers. Within a short span of time, #ChantwithShivaay began to trend on twitter, placed above Bulleya, which bagged over 3.7K tweets. The audience can decide which side they are on in this poetic battle.
Both Shivaay and Ae Dil Hai Mushkil will release on Diwali, 27 October this year.