Social media has been abuzz with Kabali dubshmashes as the release date of the Rajini starrer nears.
Mayur Lookhar
Social media is perhaps the most effective marketing tool. Filmmakers, producers and their marketing team leave no stone unturned when it comes to spreading the word about their film on social media. As opposed to the usual mediums (print, rdio, electronic, outdoor) social meda is the most cost effective tool.
And if your film has them most popular pan-India superstar then social media marketing effort to trend in no difficult task. We've already seen how Kabali makers have resorted to extensive otudoor marketing and painting the poster on an airplane and buses. The Rajinikanth-starrer ran a #GreatestKabalidubsmash contest and it didn't take time for fans to get hooked onto to it.
Fans were quick in putting up their joyful dubsmash videos. Here are few of them.
Showing my love for rajikanth and maked a dubsmash video for kabali #GreatestKabaliDubsmash @ShopCJIndia pic.twitter.com/EPTM9HpRGT
— Sweet Cute Priya (@sweetcutepriya) July 20, 2016
For me this was one of the toughest Dub but was fun too. Share your #GreatestKabaliDubsmash and win Big@ShopCJIndia pic.twitter.com/Fb5DIBn9SG
— Being Akbar (@Being_Akbar) July 20, 2016
Check my entry @ShopCJIndia #GreatestKabaliDubsmash
— ghunjain (@ghunjain) July 20, 2016
Hop u like it.... @dang_it_Din @blessedkamal @Being_Akbar pic.twitter.com/wqUwUbfpBV
@ShopCJIndia #GreatestKabaliDubsmash Here is my fifth entry team Hope you love try my best BCZ i don't know tamil pic.twitter.com/uzSqlIY7Se
— #KabaddiKabaddi (@lakshay1692) July 20, 2016
@ShopCJIndia
— SJ.Dinesh (@dang_it_Din) July 20, 2016
being a Rajinikanth's Big Fan
Normal Dub won't do
Grand Dub for my God
#GreatestKabaliDubsmash #Kabalipic.twitter.com/pKQR6SKgFs
Well, if you are a die hard Rajini fan then what are you waiting for? The Tamil film releases worldwide on July 22. The film is also dubbed in Hindi, Telugu and Malayalam. Rajinikanth will hope that the expansive marketing will result into big ticket sales as his last few films, Linga and Kochadaiyaan, have failed at come out on top at the box-office.